Solution: Designed a wire, wood and plastic rack system to comply with weight restriction and leveraged our overseas partners to supply materials for best cost. Designed and utilized a nesting system that facilitated overseas shipping. Delivered to stores in 5 separate boxes to assure weight concern was addressed at the store level.
Result: Delivered to over 1000 stores including step by step assembly instructions that satisfied client requirements. After successful launch phase was moved to stores center aisle as permanent display.
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